Our Story

Bronze by Design was founded in 2014 as a full-service, custom airbrush tanning + teeth whitening studio located in Downtown Columbia, Missouri.


We believe that enjoying an extra glow should never risk damaging something as vital as your skin, and we are proud to offer a safer alternative to traditional tanning.


When you come to see us we’ll chat about any areas you’d like us to highlight and/or contour, current tan lines that you’d like to blend, and/or if you’re tanning for a special occasion. Our studio takes pride in customizing every tan to fit your ideal look or occasion.

We are more than just a tanning salon: we are a skincare destination that accentuates your natural beauty and gifts you with an extra boost of confidence.

Jennifer Heidrich

Spray Tan Artist/Founder

Hi, my name is Jennifer and I absolutely love what I do. Sunless tanning and traveling the world are two of my biggest passions and I feel blessed to have been able to blend the two in Bronze by Design. Not only have I trained across the country in industry-leading airbrush and contour techniques, but I have also been fortunate enough to tan for multiple national touring productions - including Dancing with the Stars National Tours from ABC and Maks, Val & Peta Live On Tour!  


I have also loved taking on the new role of guest speaker, most recently speaking at the Association of Sunless Professionals Conference in Las Vegas in 2019. I believe in continued education and pride myself on ensuring I am using the leading products and techniques in my studio


I want your custom spray tan to look so flawless and natural that no one even knows you have one. Unless you want to tell them ;)


I look forward to bronzing you soon!



Kaitlyn Roberts

Teeth Whitening, Sculpt Pod Pro 

and Customer Service Specialist


Hello! My name is Kaitlyn and I take pride in skincare and all things beauty. I have always struggled with very dry, pigmented skin which is what led me to esthetics school at Paul Mitchell!


I am excited to help guide you through The Sculpt Pod Pro and our Teeth Whitening process!


Coming late May, I will be moving my business, Klean Beauty into the Bronze by Design Studio! As an esthetician, my primary focus is to help you achieve every goal you have and consistently treat your skin with the products that fit you best. The services I offer will include facials, brow tints, lash lifts/tints and waxing.


I'm so excited to meet you and help boost your confidence in anyway I can!